Our Recent Stories

Spanning across the UK, Ireland and beyond, across a diverse range of sectors, here’s a glimpse into what our clients have been up to lately and our latest news from Impact.

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Victor Mee Auctions announces first Decorative Interiors sale of the year

As the ‘stay at home’ message continues to sound throughout the country, leading Cavan-based auction house Victor Mee Auctions, is helping to ensure homes across Ireland and throughout the world are the picture of comfort and style thanks to its upcoming January Decorative Interiors Sale.   

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How media fragmentation and audience behaviour changes have paved the way for multi-platform, integrated communications strategies

The exciting part about PR & Marketing is that it is always changing. The stories we tell, tactics we use, and strategic direction of our campaigns are forever guided by a shifting media landscape, emerging digital media, and changing consumer behaviours. Recently Brittany had the opportunity to share her insights with a group of Year 3 Communications students at Ulster University about how disruption to the media and communications landscapes have paved the way for the rise of integrated communications agencies and strategies.

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Hospital Services Limited (HSL) supports Queens Ladies Rugby to boost breast cancer awareness

Joining the athletes of Queens University Belfast’s ladies rugby club, leading supplier of specialist diagnostic equipment Hospital Services Limited (HSL) has announced a sponsorship which will not only see the HSL branding feature on the ladies’ rugby kits, but will also kick off a partnership aimed to raise awareness and encourage early detection of breast cancer among young women.

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If you want to solve a problem, you have to understand ‘the real why’.

This week we had to chance to experience a ‘double dose’ of Rory Sutherland via CIPR’s National Conference [link] and an Alchemists Forum [link] ‘An audience with’ session. Vice Chairman of Ogilvy UK, Rory Sutherland is renowned for his breakthrough book ‘Alchemy: The Surprising Power of Ideas That Don’t Make Sense’. 

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3T Power supplies The Giants of Belting Smiley Monroe with green electricity generated exclusively in Northern Ireland 

The team behind Northern Ireland’s only 100% green energy supplier for business, 3T Power, has announced a partnership with Smiley Monroe, the ISO 14001 environmental management system certified, global manufacturer of endless conveyor belts and cut rubber parts for the materials processing equipment manufacturing sector, based in Lisburn. This partnership has resulted in the ‘greening’ of the organisation’s Northern Ireland electricity supply.   

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Partnering with an integrated communications consultancy: the advantages of seeking agency support

No matter what size your business is, what sector it operates within, or where your key audiences are located, an effective communications strategy is an essential tool to help you reach sector success. Keeping in mind the ever-changing communications landscape and constantly-evolving channels for communicating your brand values, expert advice will offer your organisation an added advantage for cutting through the content clutter and communicating with impact.

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Avison Young expands operations in Northern Ireland as GVA NI becomes Avison Young

Mark Rose, Toronto-based Chair and CEO of Avison Young has announced a strategic affiliation with GVA NI in Belfast, which will now be known as Avison Young. The affiliation builds on a well-established relationship between the firms, which have collectively worked together for more than two decades across Ireland, the U.K. and Europe.

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Victor Mee Auctions offers the ‘cream of the crop’ in antique interiors in its upcoming September Decorative Interiors Sale

Victor Mee Auctions has announced its latest offering of antique treasures to go under the hammer in the September Decorative Interiors Sale which is set to take place online on Sunday 20th September 2020. Opting to keep its doors closed to in-house bidders due to the restrictions of the Coronavirus pandemic, the Cavan-based auction house will continue with its online auction model for the September Decorative Interiors Sale.

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Impact harnesses the power of positive thinking and goal setting.

Recently we had the opportunity to take part in a seminar with international speaker, author and creator of Goal Mapping, Brian Mayne as he addressed business leaders within The Alchemists Forum. During a time where positivity and looking towards future business targets has been a challenge for many, Brian shared insights and tips which can be applied to your personal and business life to help you reach your goals.

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Doing more with less: Communications in the time of Covid-19

There’s no doubt about the fact that these past few months have been disruptive for most industries, including those working in communications and PR. Whether recent challenges have you working with less time, reduced budgets, or fewer team members, it’s safe to say that in-house and agency communications teams alike are dealing with fresh challenges for implementing their communications strategies.

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Victor Mee Auctions to host an exquisite Irish Pub Memorabilia & Collectibles sale

One of Ireland’s leading auction houses, family owned and run Victor Mee Auctions, has announced its first Irish Pub Memorabilia & Collectibles sale of the year, which will include a rare collection of items from several different categories of memorabilia and collectibles. The one-day sale is due to take place at 2pm on Wednesday 12th August.  

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